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	<title>Comments on: PhRMA Puts Pressure on FDA to Issue Social Media Guidance</title>
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	<description>Discussions about social media, PR and marketing for pharmaceutical companies</description>
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		<title>By: phdrugrep</title>
		<link>http://prforpharma.com/2010/03/09/phrma-puts-pressure-on-fda-to-issue-social-media-guidance/comment-page-1/#comment-563</link>
		<dc:creator>phdrugrep</dc:creator>
		<pubDate>Mon, 15 Mar 2010 01:28:13 +0000</pubDate>
		<guid isPermaLink="false">http://prforpharma.com/?p=177#comment-563</guid>
		<description>How is pharma or PhRMA for that matter suggesting that social media work within the legal confines they are forced to work within? Wouldn&#039;t these social media sites need to be constantly monitored by the FDA since they would in essence be &quot;detailing&quot; the patients and physicians? Is not an ever changing document a &quot;home made&quot; detail piece which is prohibited by the FDA because it does not have the required PI language that needs to accompany every comment?&lt;br&gt;&lt;br&gt;I am a pharmaceutical representative that is also pursuing a PhD in new media...I just can&#039;t seem to get my head around how you get this through regulatory....&lt;br&gt;&lt;br&gt;I&#039;m all for communicating with the publics (patients, docs, the community) to provide information and am a strong advocate for social media as an outlet...but I don&#039;t know how to do it within the confines of FDA regulation in the current environment.  Thoughts?</description>
		<content:encoded><![CDATA[<p>How is pharma or PhRMA for that matter suggesting that social media work within the legal confines they are forced to work within? Wouldn&#39;t these social media sites need to be constantly monitored by the FDA since they would in essence be &#8220;detailing&#8221; the patients and physicians? Is not an ever changing document a &#8220;home made&#8221; detail piece which is prohibited by the FDA because it does not have the required PI language that needs to accompany every comment?</p>
<p>I am a pharmaceutical representative that is also pursuing a PhD in new media&#8230;I just can&#39;t seem to get my head around how you get this through regulatory&#8230;.</p>
<p>I&#39;m all for communicating with the publics (patients, docs, the community) to provide information and am a strong advocate for social media as an outlet&#8230;but I don&#39;t know how to do it within the confines of FDA regulation in the current environment.  Thoughts?</p>
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		<title>By: Tom Peddicord</title>
		<link>http://prforpharma.com/2010/03/09/phrma-puts-pressure-on-fda-to-issue-social-media-guidance/comment-page-1/#comment-980</link>
		<dc:creator>Tom Peddicord</dc:creator>
		<pubDate>Wed, 10 Mar 2010 20:46:30 +0000</pubDate>
		<guid isPermaLink="false">http://prforpharma.com/?p=177#comment-980</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;RT @PRforPharma: Thoughts on yesterday&#039;s statement from PhRMA on the need for pharma social media guidance: http://bit.ly/b8XGbS&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT @PRforPharma: Thoughts on yesterday&#39;s statement from PhRMA on the need for pharma social media guidance: <a href="http://bit.ly/b8XGbS" rel="nofollow">http://bit.ly/b8XGbS</a></span></span></span></p>
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		<title>By: Chris Iafolla</title>
		<link>http://prforpharma.com/2010/03/09/phrma-puts-pressure-on-fda-to-issue-social-media-guidance/comment-page-1/#comment-981</link>
		<dc:creator>Chris Iafolla</dc:creator>
		<pubDate>Wed, 10 Mar 2010 20:12:13 +0000</pubDate>
		<guid isPermaLink="false">http://prforpharma.com/?p=177#comment-981</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;Thoughts on yesterday&#039;s statement from PhRMA on the need for pharma social media guidance: http://bit.ly/b8XGbS&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">Thoughts on yesterday&#39;s statement from PhRMA on the need for pharma social media guidance: <a href="http://bit.ly/b8XGbS" rel="nofollow">http://bit.ly/b8XGbS</a></span></span></span></p>
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		<title>By: Blythe Bertolo</title>
		<link>http://prforpharma.com/2010/03/09/phrma-puts-pressure-on-fda-to-issue-social-media-guidance/comment-page-1/#comment-982</link>
		<dc:creator>Blythe Bertolo</dc:creator>
		<pubDate>Wed, 10 Mar 2010 01:13:41 +0000</pubDate>
		<guid isPermaLink="false">http://prforpharma.com/?p=177#comment-982</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;RT @PRforPharma: PhRMA statement to FDA on pharma social media guidance amounts to &quot;You&#039;re doing it, why can&#039;t we?&quot;: http://bit.ly/b8XGbS&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">RT @PRforPharma: PhRMA statement to FDA on pharma social media guidance amounts to &quot;You&#39;re doing it, why can&#39;t we?&quot;: <a href="http://bit.ly/b8XGbS" rel="nofollow">http://bit.ly/b8XGbS</a></span></span></span></p>
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		<title>By: Chris Iafolla</title>
		<link>http://prforpharma.com/2010/03/09/phrma-puts-pressure-on-fda-to-issue-social-media-guidance/comment-page-1/#comment-983</link>
		<dc:creator>Chris Iafolla</dc:creator>
		<pubDate>Wed, 10 Mar 2010 01:11:26 +0000</pubDate>
		<guid isPermaLink="false">http://prforpharma.com/?p=177#comment-983</guid>
		<description>&lt;span class=&quot;topsy_trackback_comment&quot;&gt;&lt;span class=&quot;topsy_twitter_username&quot;&gt;&lt;span class=&quot;topsy_trackback_content&quot;&gt;PhRMA statement to FDA on pharma social media guidance amounts to &quot;You&#039;re doing it, why can&#039;t we?&quot;: http://bit.ly/b8XGbS&lt;/span&gt;&lt;/span&gt;</description>
		<content:encoded><![CDATA[<p><span class="topsy_trackback_comment"><span class="topsy_twitter_username"><span class="topsy_trackback_content">PhRMA statement to FDA on pharma social media guidance amounts to &quot;You&#39;re doing it, why can&#39;t we?&quot;: <a href="http://bit.ly/b8XGbS" rel="nofollow">http://bit.ly/b8XGbS</a></span></span></span></p>
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